Moses Supposes

Moses Supposes: NAMM Slam 2012 — Can 92,000 be wrong?

Moses Avalon is one of the nation’s leading music-business consultants and artists’-rights advocates and is the author of a top-selling music business reference, Confessions of a Record Producer. More of his articles can be found at

Generally, NAMM is described by me as a 100,000-square-foot Guitar Center with about 70,000 people playing “Stairway to Heaven.”

Not this year. Aside from a record-breaking 92,000 attendees, NAMM has grown with the times, expanding from mere trade show to conference, power broker meet-‘n’-greet.