This story first appeared in Chromatic: The Crossroads of Color and Music. Order your copy today.
†‡†: “gOth bb”[audio:http://alarm-magazine.com/wp-content/uploads/2010/10/Ritualz_Goth_BB.mp3|titles=†‡† (Ritualz): “Goth BB”]
Behind the dark electronica of †‡† (vocalized and alternately written as Ritualz) stands an anonymous, soft-spoken man. The latter is confirmed in fragmented bits over the phone, before technological limitations force the conversation to Google Chat. Once online, he explains that he’d prefer to keep his regular location to himself, though he divulges that he’s staying with family in Mexico City and has a date to perform in Monterrey, Mexico the following week. (San Marino, the location listed on his MySpace profile, is a red herring.)
An instant-message interview is very fitting; nearly everything about Ritualz’ short music career has happened on the Internet. Two days after making a MySpace profile showcasing a handful of gloomy trip-hop tracks under his nom de guerre, he signed to Houston-based micro-label Disaro. Run by Robert Disaro, the Disaro label is a standard bearer for a nascent electronic sub-genre that most are calling “witch house,” and Ritualz’ compelling mix of drone, synth hop, and industrial is a perfect fit.